Top UK Beauty Influencers – Behind the Trends

UK Beauty Influencers

Written by Arron Wright | November 13, 2024

The UK beauty sector has many individuals, mainly influencers, contributing to trends and product marketing. Whether it is applying makeup, taking care of their skin, or doing honest product reviews, UK beauty influencers have amassed millions of followers across the world. Now, let’s get into some of the well-loved faces of the beauty world in the year 2024.

Pat McGrath – The Queen of Makeup

 

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Pat McGrath is a household name in the beauty industry, a creative makeup designer, and the owner of a cosmetic line, Pat McGrath Labs. Aside from working with elite models and fashion brands, her Instagram page is dedicated to announcements and the spread of her own makeup products. Stay tuned for the new collection of her lipstick and discover the hottest trends by following her on Instagram.

Lisa Eldridge – The Classic Beauty Expert

 

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The world of makeup artistry wouldn’t be complete without Lisa Eldridge. Her makeup instruction videos have long since sparked interest and loyalty among her audience. She has a refined, dazzling style, which has made her loved by many clients as well. Follow her Instagram for beauty inspiration. Lisa Eldridge’s expertise makes her one of the leading UK beauty influencers in both social media and the professional makeup industry.

Jamie Genevieve – The Glam Queen

 

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Jamie Genevieve, a Scottish influencer, has become a household name in the UK beauty scene. Her glamorous looks and relatable personality have garnered her millions of followers. Jamie’s posts include makeup tutorials, product reviews, and glimpses into her personal life. Check out her latest updates on Instagram. Jamie Genevieve remains a top choice among UK beauty influencers,, known for her glamorous and bold makeup styles.

Patricia Bright – Beauty and Lifestyle Guru

Patricia Bright is a beauty and lifestyle influencer who gained popularity over social media platforms such as Instagram and YouTube. Her channel is based around beauty tutorials, fashion clips, and skin care routines. With a robust personality and in-depth coverage of the products offered, Patricia has it all. Follow her on Instagram for beauty and lifestyle content.

Katie Jane Hughes- The Skincare Specialist

 

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Katie Jane Hughes has a wide variety to offer her clients, including naturally glowing skin with blended and soft eye shadows featuring dew and a soft eye for her finished look. Her love for skincare and her incredible creativity when it comes to makeup have made her a recognizable face in the beauty industry. She offers her advice on products and their use to her on Instagram.

Cher Webb – The Makeup Maven

 

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Cher Webb is a renowned makeup artist with skills amassed over a number of years working with famous companies. Lifestyle and beauty tutorials, makeup products and their use, beauty hacks, and promotions are what this social media fully contains. She is mainly known for her strengths in bridal as well as editorial makeup. Follow her on Instagram for creative beauty content. Cher Webb has solidified her place as one of the most respected UK beauty influencers, thanks to her versatile makeup skills.

Zoe Sugg – The Original Influencer

 

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As one of the most prominent influencers in the UK beauty and lifestyle community, Zoe Sugg, popularly known as Zoella, started as a YouTuber and has increasingly engaged herself in expanding her beauty brand, which includes books as well. Her Instagram features beauty tips, product endorsements, and daily life updates. Check out her account here. Zoe Sugg continues to be a trailblazer among UK beauty influencers, known for her long standing impact on the industry.

Anjeni Khusul – Rising Star in Skincare

 

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Focusing on naturally derived beauty, Anjeni Khusul has emerged as the most promising skincare influencer. Her Instagram has product endorsements, skincare regimen, and general lifestyle tips. Due to the authenticity of her posts, she has gathered a loyal audience. Follow her Instagram for skincare advice. Anjeni Khusul is one of the new UK beauties who has broken boundaries, claiming herself the transformer of beauty standards.

Farhana Oberson – Makeup with a Twist

Farhana Oberson is known for creative and colourful makeup application with a mix of classic and contemporary styles. Her eyeshadow and design-focused video tutorials seem to be a fan favourite among her fan base. She has become a go-to influencer for makeup enthusiasts looking for inspiration. Follow her on Instagram.

Nicola Chapman Haste – One Half of Pixiwoo

 

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Nicola Chapman Haste, along with her sister Sam, is one of the founders of the popular beauty brand Real Techniques. The duo started their YouTube channel, Pixiwoo, which has become a trusted source for makeup tutorials and product recommendations. Follow Nicola’s personal account on Instagram for beauty tips and product launches.

Conclusion

There is an abundance of beauty influencers from the UK. This market is dynamic and so offers something for almost everyone, be it skin care experts or makeup professionals. If you love beauty in its classic form or in its experimental form, these influencers have loads of information out there, which will help you in your beauty routines.

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